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Strategic Communication Planning
- Market research
- Competitor monitoring and analysis
- Crisis communication and issues management
- Internal communication |
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Clinical Trial Recruitment/Promotion
- Trial communication planning
- Enrollment materials development
- Disclosures and announcements
- Trial results promotion |
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Direct-to-consumer/Direct-to-physician outreach
- Market conditioning
- New product/service launches
- Professional support programs
- Regulatory and reimbursement communication support
- Key opinion leader (KOL) programs
- Luminary and customer support
- Tradeshow support/event planning
- Patient advocacy/support groups
- Community relations/affairs |
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Media Relations - to professional, trade, business outlets
- News distribution and pitching
- National and regional outreach
- Editorial calendar monitoring
- Video news releases
- Media tours
- Media training
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Editorial Services
- Press kit materials
- Press releases
- Byline articles/white papers/case studies
- Op-ed articles
- Speeches |
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Integrated Marketing
- Corporate and brand positioning
- Advertising
- Marketing collateral
- Direct mail/direct response
- Interactive strategies |
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Investor Relations
- Investor road shows
- M&A support
- Private and public financing support
- Perception audits
- Conference calls, web casting
- Annual reports
- Annual shareholder meetings, analyst day events
- Financial fact sheets
- Financial media relations |
